Our client – Blorn Flooring Mats
Blorn Flooring Mats is a Liverpool and North West based company that specialises in supplying EVA Foam Interlocking Floor Mats, which are suitable for residential, home gyms, commercial retail and leisure premises.
What we did
Website Design and Development and Branding
The focus was to update the website to not only look great but also provide a simple yet effective user experience for customers who wanted to purchase flooring products online. They also requested to integrate the website with Klarna as a payment offer, giving customers the flexibility to pay in instalments or later. The team started by conducting a thorough analysis of Blorn Flooring Limited’s existing website and identifying areas that needed improvement.
To showcase Blorn Flooring Limited’s extensive range of products and categories, we worked together to create a clear and organised product catalog with detailed descriptions, images, and prices. Filters and sorting options were also added to help customers find the products they need quickly and easily. Additionally, landing pages were created for each category to showcase the products and provide more information about them.
We also closely collaborated on tweaking the branding to make it more modern and versatile, and used a colour scheme that was consistent with the brand’s visual identity.
The full brief included;
– Analyse current content and site structure, re-worked where necessary
– Implement new theme and styling/customisation
– Website Hosting and Design
– Woocommerce E-commerce Website Design and Development
The result of our work was a modern, user-friendly, and e-commerce enabled website that reflected Blorn Flooring Limited’s brand identity. The website provided a straightforward and cohesive user experience, making it easy for customers to find and purchase flooring products online. With the integration of Klarna, which offers flexible payment options to customers, increases the likelihood of conversions. The product catalog and landing pages showcased Blorn Flooring Limited’s extensive range of products and categories, helping to increase customer engagement and satisfaction.
You can visit their website here https://blornflooringmats.co.uk/
Take a look at their socials too –
Call the team on 0151 473 1069 or visit www.charactercreates.co.uk/website-designers/ to find out more and to get the conversation going about your next Marketing project.